This ticker essentially “counts down” to when all of the available stays in the area become unavailable, thus creating the sense of urgency described by Tang. Tang of UCLA’s Anderson School of Management corroborates the psychology of scarcity. “ A seller could display a countdown clock showing the hours and minutes until the sale ends to nudge shoppers to buy right away,” said Tang.Īccording to research, countdown timers work to intensify time urgency, and this mechanism increases sales rates.Ī great twist on a building scarcity theme is a counter that displays the percentage of stays available on. Timers help highlight both of these things because they emphasize the scarcity of items and build a consumer’s fear of missing out (sometimes called FOMO). The way it works is simple - people tend to fear missing out and view scarce items as more valuable. Consider using POWR Apps to help boost sales on your website. One effective countdown timer that can boost revenue is simply indicating how much time remains for next-day delivery (creating time urgency).īy highlighting the time available for 2-day shipping, this countdown timer can encourage shoppers to make purchases to get their product sooner.Īdding a timer to your webpage costs next to nothing, but any sale you gain from this technique can lead to significant increases in revenue, making timers essential for any eCommerce business to use. Additionally, they also don’t need to be tied to a sale.
Countdown Timers: The Psychology of Making Them WorkĪdding countdown timers increases business revenue, and they are simple to implement. Finally, countdown timers also help drum up interest in promotions and build curiosity. Today, many websites use countdown timers on checkout pages too.īesides the sense of urgency, countdown timers also provide helpful information, like when a promotion will end. In eCommerce, you’ll find these timers on landing pages, showing the time until a promotion launches. The most important use of a countdown timer is cultivating a sense of urgency for consumers. Countdown timers frequently display a count toward the end or beginning of an offer or special event.
What Is a Countdown Timer?Ĭountdown timers are virtual clocks that count down from a date or number. By the end, you will understand how countdown timers can benefit your website.
COUNTDOWN TIMERS HOW TO
This article will explain countdown timers, how to use them, and when to best utilize them. No matter how you use them, countdown timers have some well-researched psychological principles.
COUNTDOWN TIMERS FREE
You can use them in various ways, by counting down to a specific event, counting up to an event, or even letting shoppers know the time left to receive free shipping on an item.īy creating a sense of urgency, countdown timers can make consumers complete a purchase. If you don't see Big Timer in your history, javascript may be disabled in your browser after all.Countdown timers are often used on eCommerce websites to help drive sales.
COUNTDOWN TIMERS WINDOWS
COUNTDOWN TIMERS MAC
Press CMD+Y on a Mac or CTRL-H on Windows.If that doesn't help, please clear your browser history for .: Chrome Press CMD+Shift+R on a Mac or CTRL+Shift+R on Windows to force-reload the page.
Please go to in a browser with javascript enabled to use Big Timer. Big Timer | Fullscreen countdown timer Big Timerīig Timer is a fullscreen countdown timer for workshops, presentations and meetings in your browser
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